CREATIVE DIRECTION




NIKE X AMBUSH – NITESPORT


NiteSport was created to launch Nike x AMBUSH collaboration product. We worked directly in collaboration with Yoon Ahn, founder of AMBUSH to to build a fictitious cinematic world that combined football, teen angst and the supernatural.

This project launched during the 2023 Women’s World Cup. It’s a made up movie about 6 goth girls in highschool who have different personas but share a love for soccer. The new girl who joined the soccer team had a secret that unfolds leading up to their championship school game. 

Accolades:
- British Arrows Award: Arrows Gold - “Best Over 60 & Up To & Including 90 Second Commercial”
- British Arrows Award: Arrows Silver - “Fashion & Styling”
- British Arrows Award: Craft Silver - “Styling”
- British Arrows Award: Craft Bronze - “Casting”
Director + Photographer: Aidan Zamiri
Stylist: Lana Lackey
Set Design: Grace Surnow
Design: Virgile Flores
Nike Collaborator: Yoon Ahn (Ambush)
Collaborators: Jake Gevalt, Kimou Meyers, Riley Hoke































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