NIKE: FIND YOUR FAST – PEGASUS 38
We celebrated everyday athletes* by telling their aspirational and honest stories. Everyone has a different version of ‘Fast – and we wanted to relay this through our diverse athletes* who come from different walks of life and their personal stories with running with the Pegasus 38.
For this project, I drove the art direction of the athlete storytelling. From starting from connecting the narrative to finding the spectrum of everyday athletes, to execution for placements for campaign photography, AV, retail, digital, and social
For this project, I drove the art direction of the athlete storytelling. From starting from connecting the narrative to finding the spectrum of everyday athletes, to execution for placements for campaign photography, AV, retail, digital, and social
Photographer: Ward + Kweskin, Alex Harper
Director: Tucker Phillips
DP: Brandon Kuzma
Color: Dante Giani
Stylist: Neelo Noory
Design: M35 Design
Collaborators: Vinny Lowe, Adriano Furtado, Jamie Olerich, Amie Champange
Director: Tucker Phillips
DP: Brandon Kuzma
Color: Dante Giani
Stylist: Neelo Noory
Design: M35 Design
Collaborators: Vinny Lowe, Adriano Furtado, Jamie Olerich, Amie Champange
